YouTube study: ‘Creator economy’ supports equivalent of 394,000 full-time US jobs


YouTube has greater than 2 billion month-to-month customers. 


YouTube launched a examine Wednesday saying that the “creator economic system” spurred by its large video service helps the equal of 394,000 full-time jobs within the US and contributed $20.5 billion to the US gross home product final 12 months. The examine, performed by unbiased advisory agency Oxford Economics, was commissioned and paid for by YouTube

For context, your complete US workforce had 124 million actual full-time workers on the finish of 2020, in response to the US authorities’s Bureau of Labor Statistics. The US complete gross home product in 2020 was about $21 trillion, in response to the US authorities’s Bureau of Financial Evaluation. 

Google-owned YouTube, which has a minimum of 2 billion monthly users, is the world’s greatest on-line video operation. 

The examine additionally disclosed inner YouTube information that greater than 38,000 US channels had a minimum of 100,000 subscribers and that greater than 5,000 channels had a minimum of 1 million subscribers as of the top of final 12 months. 


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