LONDON — Vivienne Westwood is amongst a cohort of celebrities, youngsters and enterprise leaders collaborating within the “Letters to the Earth” mission, by which she expresses her dedication to serving to the earth thrive.
Letters to the Earth is a world marketing campaign in response to the planetary disaster that launched in collaboration with Tradition Declares Emergency in 2019. It invitations the general public to write down a letter to or from the earth, or to different species, folks in positions of energy, or future or previous generations.
Contributing authors to this point embrace Yoko Ono, Indigenous activists within the Amazon and Philippines, local weather scientists and coverage specialists, youngsters, lecturers, nurses and journalists.
The most recent mission — which is able to launch movies filmed at Shakespeare’s Globe theater and letters on the Letters to the Earth social media platforms and choose media shops every day starting per week from the beginning of the 2021 United Nations Local weather Change Convention, also called COP26, on Oct. 31 in Glasgow, Scotland — goals to encourage folks in all places so as to add their voices in a world name for formidable local weather motion by world leaders.
This yr, members embrace Love Island presenter and UNICEF goodwill ambassador Laura Whitmore, “Skins” star Freya Mavor, Booker Prize-winning creator Ben Okri, chief accountable funding officer at Aviva Buyers Steve Waygood, founding father of Riverford Man Singh-Watson, local weather justice activist Daze Aghaji, and “Britain’s Acquired Expertise” semifinalists SOS From the Youngsters.
Kay Michael, cofounding director at Letters to the Earth, stated they’re constructing a brand new story, one “the place everybody in all places is impressed to dream massive and take brave motion to make the world greener, fairer and extra resilient.”
“Because the U.Ok. takes up its presidential position on the worldwide stage at COP26, we’re excited to deliver collectively a various forged of changemakers to Shakespeare’s Globe stage. From inside this nationwide and historic establishment, we purpose to lift our nationwide ambition on local weather change. The longer term wants us all,” she added.
Westwood stated, “The world financial system means ‘family administration.’ Earth is our residence, so on a world scale financial system means sustainability. We don’t have that. We’ve got no future. We’ve got a monetary system primarily based on perpetual commerce wars and competitions.…True financial system is predicated on the worth of the land. The land belongs to nobody.”
The marketing campaign will culminate at and through COP26, the place all letters acquired will likely be distributed and browse at occasions throughout the convention. Delegates, enterprise leaders, Indigenous leaders, youth activists and Glaswegian locals are all invited to participate.
In early November, Letters to the Earth will host a public efficiency studying at The Briggait in Glasgow, and a workshop for leaders throughout sectors, together with a gaggle of Indigenous leaders from delegations together with The Mom Earth and Minga Indigina, on the former Financial institution of Scotland constructing, which is taken over by Hub Tradition & Invoice McDonough as a “hub for innovators to heal the local weather whereas designing for sustainability.”
https://wwd.com/sustainability/social-impact/vivienne-westwood-laura-whitmore-letters-to-the-earth-1234981814/ | Vivienne Westwood Joins Letters to the Earth Undertaking – WWD