The Metaverse Known as Digital Village Secures Funding – WWD

Upcoming mega-model called Digital Village raised $2 million in its pre-seed funding round.

Scheduled to launch in Q2 2022, Digital Village combines gaming, social media and e-commerce, allowing one person’s virtual twins to move and interact in cyberspace. , and share experiences and assets on digital platforms.

Investors include Venrex, a venture capital firm that has previously backed companies such as Revolut, Lyst and Charlotte Tilbury; A venture-reality fund, whose portfolio includes virtual and surreal-reality companies such as Wave and Rec Room; M6 and NOIA Capital.

“These actors will support Digital Village in its mission to build a more ethical, broadly adaptable, and seamless metaverse,” the American startup said in an initial statement. forward to WWD.

Evelyn Mora, the Paris-based tech entrepreneur and sustainability expert behind Helsinki Fashion Week, is leading the Digital Village project, which promises an alternative online world where avatars can own or rent land, experiment with sustainable construction methods, visit stores and preserve digital museums, merchandising digital fashion and artwork, even mounting advertising campaigns.

Mora has described it as “a space for culture and socially conscious co-creation, where digital and physical merge; where the boundaries and boundaries between the real and virtual worlds are blurred”.

It is being built using Unreal Engine 4, a gaming technology, on principles of digital sustainability and with recycled digital assets.

According to Mora, Digital Village has implemented crypto and fiat methods to provide stability regarding assets, NFTs, and blockchain technology.

“It aims to bring the super diverse lifestyle and economy to the masses. The DV marketplace is blockchain agnostic and currently supports Ethereum and Vechain through its village protocol interface,” she said in a statement.

Digital Village first debuted in 2020, when it held the world’s first 3D fashion week, attracting more than 700,000 visitors.

The aim of Digital Village “is to be a welcoming ecosystem that allows anyone to create in Web3 and integrate their digital assets and lifestyle seamlessly and ethically into the metaverse,” said Mora. noted in a statement. “DV aims to build a metaverse platform with ethical methods at its core, with human-centered design, thinking about the impact on members as well as the impact of the environment and way This new life for culture, art, fashion and sustainability. ”


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