The Allure Best of Beauty 2022 Submission Guidelines

The primary Best of Beauty Awards ran in Attract in 1991. Issues look somewhat completely different right now (there have been no highlighters in 1996; final 12 months, we awarded 4), however what has not modified is our dedication to swiping each purple lipstick till we’ve got discovered the boldest, most good crimson on the market. We take a look at hundreds of magnificence merchandise and name upon a panel of skilled judges – together with prime make-up artists, hairstylists, beauty chemists, dermatologists, and manicurists – within the pursuit of the most effective of the most effective.

We are actually accepting submissions for Attract‘s 2022 Better of Magnificence Awards. Here is find out how to get your product in entrance of our editors.

The way to Submit Merchandise for Consideration

Checklist the wonder merchandise you’d appreciated to submit for Better of Magnificence, organized by Better of Magnificence classes (you possibly can seek advice from last year’s awards or e-mail us at for a full checklist of this 12 months’s classes). Order your submissions by launch date (latest to oldest), and e-mail them to us at

You’ll be able to submit a product with a launch date of wherever between the daybreak of time and September 2022 (it have to be out there for buy by mid-September when the awards are introduced). Restricted-edition merchandise is not going to be thought of. As soon as we evaluate all submissions, we are going to attain out to request the samples we want for testing and some other extra data. 

Better of Magnificence Clear 

For the fourth 12 months now, we may also have a Better of Magnificence Clear seal, to rejoice the all-time finest magnificence merchandise that meet the Allure Clean standard. Please e-mail the names of any merchandise you need to be thought of for a Clear award together with their full ingredient lists, organized by class, to

Eligible classes for Clear merchandise embrace: Cleanser, Scrub, Moisturizer, Sunscreen, Therapy, Masks, Eye Cream, Shampoo, Conditioner, Volumizer, Defrizzer, Curl Definer, Dwelling Hair Coloration, Lipstick, Lip Gloss, Blush, Eye Shadow, Eyeliner, Mascara, Concealer, Tinted Moisturizer/BB, Basis, Nail Polish, Scrub, Lotion, Sunscreen, Self-Tanner, Deodorant, Toothpaste, and Perfume. (You can too seek advice from 2021’s Best of Beauty Clean winners.)

Better of Magnificence Breakthroughs

Essentially the most revolutionary magnificence merchandise have an opportunity of profitable a Best of Beauty Breakthrough Award. If you would like your product(s) to be thought of for our Breakthrough Awards, e-mail their names in a separate doc to, and embrace a sentence or two on why it’s the first of its variety and really revolutionary.

It may be hair, make-up, pores and skin, or perfume. Submissions can embrace gadgets and in-office procedures. Merchandise that earn the Attract Breakthrough seal do extra than simply carry out fantastically — they rework our magnificence routines with a brand new ingredient, know-how, or design. 2022 Breakthrough nominees will need to have a launch date between October 2021 and October 2022.

Submission Format

Please comply with this format for every Better of Magnificence, Clear, and Breakthrough submission: 

  • Model title:
  • Full product title (together with shade title, if relevant):
  • Launch date mm/yy:
  • MSRP

The deadline for all submissions is Friday, February 4. When you’ve got any additional questions you possibly can attain us at

Thanks and will the most effective of magnificence win! | The Attract Better of Magnificence 2022 Submission Pointers


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