The large-box retailer revealed its Fall Designer Assortment on Monday. The limited-edition assortment consists of greater than 180 items, ranging in worth from $15 to $80 and sizes XXS to 4X.
“For the previous 20 years, our visitors have continued to precise pleasure after we introduce them to new and rising designers from throughout the globe, all at an unbelievable worth,” Jill Sando, govt vp and chief merchandising officer at Goal, mentioned in a press release. “This fall, we’re constructing upon that legacy and bringing collectively 4 dynamic and extremely regarded designers to introduce a set of inclusive, on-trend and timeless fashion staples to re-energize visitors’ wardrobes for the autumn season.”
The retailer has a protracted historical past of showcasing designers in its shops and on-line. In April, Target tapped Christopher John Rogers, Alexis and Rixo for its 2021 Designer Gown Assortment. The corporate has additionally beforehand labored with LoveShackFancy, Cushnie, Lisa Marie Fernandez, Zac Posen, Anna Sui, Rodarte, Missoni, Phillip Lim, Jason Wu and Lilly Pulitzer, amongst others.
In the meantime, the corporate’s apparel assortment continues to develop, even with so many shoppers working from house during the last year-and-a-half. In the most recent quarter, apparel gross sales grew 60 p.c, year-over-year, because of energy throughout loungewear, innerwear, activewear, males’s put on and kids’s attire. That’s along with numerous private-label partnerships at Goal, together with Levi’s and Journelle, and the mass service provider’s personal attire manufacturers, corresponding to activewear label All In Motion.
“So attire has been considered one of our strengths,” Brian Cornell, chairman and chief govt officer of Goal, told reporters in November. “And positively from a market-share standpoint, one of many actual highlights from our enterprise all through the quarter. And we definitely see that persevering with as we end up the yr.”
https://wwd.com/business-news/retail/target-fall-designer-collection-rachel-comey-1234896427/ | Goal Faucets Rachel Comey, Victor Glemaud, Nili Lotan and Sandy Liang – WWD