The easiest way to make folks do one thing is by forbidding it. Sunnei’s founders Loris Messina and Simone Rizzo have to be masters of reverse psychology as a result of visitors had been handed little canvas luggage earlier than accessing the darkish set and a voice-over implored them to not open it. In fact, folks continued to peek inside in anticipation.
When the present began they usually had been invited to lastly fulfill their curiosity, a brand new sunglass model was revealed. Together with the model’s Labauletto bag, it made for a capsule assortment instantly obtainable to be bought, however the object really got here in helpful on the present, too, for the reason that set — a slender hall designed by the 2050+ company — lit up with flashing lights for a blinding impact.
The designers’ work has by no means been extra in focus than this season. In an thrilling, enjoyable present, Messina and Rizzo offered a robust assortment that condensed all the weather defining their world and introduced them to the subsequent degree. Sunnei’s signature ‘90s rave aesthetics, elongated silhouettes, penchant for knitwear and reinterpretations of activewear had been all detectable but in addition made area for refreshing experimentations.
Beaded fringes peeking from beneath Bermuda pants or masking pants layered with skirts enhanced motion, whereas floral motifs added a fragile contact when laser-cut on zippered shirts and pencil skirts, in addition to when printed on denim. Trompe-l’oeil results on overalls and smocked tops additional enriched the designers’ vogue, which charmed with its energetic jolts of colours.
The primary actual present staged after the model acquired a brand new monetary companion, this marked a maturity step for the inventive duo, which additionally noticed its design group increasing during the last yr.
Messina and Rizzo might need scaled up the enterprise, however fortunately they didn’t free their indie imaginative and prescient: The one factor that has modified is that now persons are trying extra carefully — by cool sun shades.
https://wwd.com/runway/spring-2022/milan/sunnei/overview/ | Sunnei RTW Spring 2022 – WWD