PlayStation’s Shuhei Yoshida seized the opportunity to send a dear gift to Xbox’s Aaron Greenberg on the night of Halo Infinite’s launch.
On Wednesday, Xbox officially kicked off its long-awaited single-player campaign for Halo Infinite. It’s been many years Halo Infinite was first announced at E3 2018 and even longer since its release Halo 5 in 2015. It was a moment worth celebrating. However, the Xbox team is not the only one celebrating the event. Respect the efforts and achievements behind the release Halo Infinite, PlayStation CEO Shuhei Yoshida also congratulated.
In an announcement shared on Twitter by Xbox Marketing, GM Aaron Greenberg, he confirmed that Yoshida sent a congratulatory gift to him and the team because Halo Infinite launch. It was perhaps coincidental that Greenberg and Yoshida attended the same restaurant on December 8. Coincidentally or not, Yoshida took advantage of that opportunity and sent a bottle of French wine to Greenberg’s table with a friendly note. benevolent.
This is not an official greeting from PlayStation, by all means. At most, it can be seen as a professional gift from one moderator to another. However, Yoshida is an industry veteran and certainly knew that it was Halo Infinitemeeting day. He can safely assume that Greenberg and his team are celebrating the launch as well. As such, even though there are no direct messages regarding Halo InfiniteIts debut is associated with the gift, it is implied.
These types of interactions between major competitors like PlayStation and Xbox are rare, or at least rarely openly acknowledged. They often appear as officially sanctioned messages on Twitter, like when PlayStation sends one Congratulations Xbox on its 20th anniversary. They are more popular now than they were more than ten years ago, at least, because the boundaries between gaming communities are getting thinner due to social media.
Notable Yoshida is former president of Sony Interactive Entertainment Studios and currently runs an in-house program that focuses on relationships with independent creators. To say that Yoshida has friends in the industry, in every company, would be a one-sided statement. Arbitrarily sending a bottle of wine to an associate was the least of Yoshida’s friendliest efforts.
Don’t be surprised to hear Greenberg returns favors, whether that involves running into Yoshida at a future restaurant or through a more marketing-friendly effort involving a PlayStation indie game launch. Sometimes a small effort can create a ripple effect, which will hopefully add to the camaraderie between PlayStation and Xbox developers and team members that will last long into the future.
Halo Infinite Available now on PC, Xbox One, and Xbox Series X/S.
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https://gamerant.com/playstation-halo-infinite-launch-gift/ PlayStation Exec sends gifts to the Xbox team as congratulations on the launch of Halo Infinite