NFL Crucial Catch: Intercept Cancer campaign returns for 13th season in October 2021

For the Thirteenth consecutive season, the NFL and the American Most cancers Society are teaming as much as assist the struggle towards most cancers with the “Essential Catch: Intercept Most cancers” marketing campaign. The purpose is to advertise early most cancers screening and detection, that are down 90 p.c in some instances because of the ongoing COVID-19 pandemic. Now, greater than ever, intercepting most cancers in its early levels is important. 

“The COVID-19 pandemic has had a dramatic influence on most cancers screenings, with a screening decline that the ACS expects to result in extra late most cancers diagnoses and elevated most cancers deaths sooner or later,” Dr. Karen Knudsen, MBA, PhD, chief government officer of ACS, said via a release from the NFL. “This yr, it’s important to soundly restart most cancers screenings and to make sure that everybody has entry to lifesaving screening. The sturdy, ongoing assist of the NFL and Essential Catch is invaluable to ACS’s work to extend most cancers screenings, particularly in underserved communities that want them most.”

NFL followers and viewers may need observed components of the marketing campaign throughout a number of video games throughout the Week 4 NFL schedule, together with special sideline gear worn by coaches and players. The 2021 NFL Essential Catch initiative will proceed by Week 6, with every crew getting a possibility to take part in a Essential Catch sport in some unspecified time in the future throughout that span.

Throughout their Essential Catch sport, gamers are permitted to put on cleats and shoelaces of any coloration to symbolize most cancers consciousness they assist. You may additionally see loads of sideline hats, hoodies, and shirts drawing awareness to early cancer detection and screening.

These video games can even function the Essential Catch brand on the sector and across the stadium, in addition to different components that promote most cancers consciousness on gear and gameday attire for gamers, coaches and officers. Most cancers survivors and people at the moment battling most cancers will likely be honored.

Since 2009, the NFL has raised greater than $23 million for the American Most cancers Society and supported over 600,000 most cancers screenings. Learn more about the NFL’s Crucial Catch campaign.