MILAN — “I actually like eccentricity as a result of it provides you a way of freedom, which to be sincere few individuals have,” supplied Beppe Modenese in a brand new documentary devoted to his charismatic persona that premiered on Tuesday on the Triennale Milano design and artwork museum.
Dubbed “the Prime Minister of Trend” in 1983 by then-WWD writer John B. Fairchild, Modenese died last year at 92. He was most just lately honorary chairman of the Italian Trend Chamber, which he contributed to establishing, taking part in a key position within the affirmation of Milan because the capital of vogue in addition to within the rise of latest abilities within the metropolis.
“What we’re displaying tonight is a tribute to a unprecedented character of the historical past of tradition and never solely of Italian and worldwide vogue,” mentioned Triennale Milano’s president and acclaimed architect Stefano Boeri earlier than the screening.
“Few individuals have been in a position to mix the talent of being glorious expertise scouts and to be extraordinary abilities themselves like Modenese. It’s because of him and few others if Milan remains to be to this second one of many world’s vogue capitals,” he added.
Titled “Beppe Modenese. Historical past of a gentleman,” the quick movie was directed by Uberto Frigerio and Giovanni Gastel, the famend Italian photographer who died earlier this yr at 65 as a consequence of COVID-19-related issues.
“This [event] has a double commemorative worth… We now have misplaced an excessive amount of in these few previous months, we misplaced important items of our historical past and coronary heart, and Giovanni [Gastel] is one in every of them,” mentioned a moved Boeri. He moreover revealed that on Dec. 1 the Triennale location will showcase Gastel’s exhibition “The individuals I like,” which was staged on the MAXXI museum in Rome final yr.
“I by no means discovered myself commemorating two individuals I beloved very a lot on the similar second earlier than,” added Rita Airaghi, director of the Gianfranco Ferrè Basis, additional underscoring the similarities between the 2 personalities when it comes to “magnificence, fairly an eccentric one; savoir-faire; analysis of magnificence and love for tradition.”
Interviewed at his exquisitely furnished dwelling, the documentary retraced totally different episodes of Modenese’s skilled and private journey, providing a glimpse of his encyclopedic vogue data, his magnificence, humorousness and wit, which he was greatest identified for.
His profession in vogue began within the ’50s in Florence working with Giovanni Battista Giorgini. Collectively they organized the historic present at Palazzo Pitti’s Sala Bianca in 1952, which noticed the participation of Roberto Capucci and Emilio Pucci, amongst others. The next yr, he was among the many founders of the Sindacato Italiano Alta Moda that later turned the Italian Chamber of Trend, which he led for a few years.
“Giorgini has been the actual founding father of Italian vogue. When individuals inform me that I’ve been the one to ascertain it, that’s not true. I simply contributed to that,” Modenese candidly mentioned within the quick movie.
Amongst many anecdotes, the documentary indulged in retracing his key instinct of contacting establishments of the Milan’s fairgrounds “to get a number of the pavilions free of charge to do what I had in thoughts to do, which was to maneuver vogue from Florence and produce it to Milan,” recalled Modenese. “Not all designers instantly joined, however I recognized an individual that could possibly be decisive, which was Mariuccia Mandelli [Krizia] as a result of I understood she was the strongest of that group and essentially the most decided,” he added.
Throughout the narration, Modenese supplied ideas on many different personalities he met throughout his profession, together with Esteé Lauder, which he outlined “a lady with an iron will,” in addition to perception into his private life shared with longtime accomplice, architect Piero Pinto, who handed away in 2018. “We’ve been collectively 63 years. We each thought in the identical manner and I’ve discovered quite a bit from him, particularly on the cultural entrance,” mentioned Modenese.
Within the quick movie, he appeared impeccably dressed, as at all times, pairing a navy blazer, striped shirt and tie with beige pants and his signature pink socks peeking underneath them.
“Pink took over me,” he joked towards the tip of the video. “However I don’t need to turn out to be simply the person sporting pink socks. And as a matter of reality, I put this coloration in all places,” he smiled.
The documentary follows one other tribute launched earlier this year, when the February version of Milan Trend Week kicked off with a brief movie directed by Beniamino Barrese, which was proven on Digicam della Moda’s on-line platform.
https://wwd.com/eye/individuals/beppe-modenese-documentary-triennale-milano-1234967608/ | New Documentary on Beppe Modenese Unveiled at Milan’s Triennale Museum – WWD