Keithy Antoine is the founder and co-owner of Espace Urbain, a store in St-Hubert’s square based on the co-op concept.
“But it’s one of the things I do,” she said, pointing to a long list of projects she’s been involved in.
“I am also the founder and director of Union Urbain,” which she says is partly responsible for organizing the annual Afro Urbain festival that celebrates the cultures and arts of the peoples. ethnicity of African descent.
Antoine is also an artist, TV presenter and DJ.
Her goal with all of these projects, the single mother of two has pointed out, is to bring more vision to Afro children.
“Go where you don’t expect,” she insisted.
She believes that black businesses, cultures, artists and professionals need more visibility and support to help them succeed.
Ceendy Mostova, her business partner, agrees, saying ignorance is a major barrier and more needs to be done to normalize Black cultures and businesses.
“To overcome prejudices and misunderstandings and let people get to know each other,” she notes.
That’s one of the functions the store serves, according to the two women.
It is a communal space where different entrepreneurs rent an area to market and sell their products.
“We have more than 100 different people in Montreal selling their products in-store,” says Mostova.
It’s also a co-working store, where entrepreneurs can meet clients, meet and network – the kind of mutual support that space users say is essential.
“This is extremely important because we can exchange information as experts, artists, managers,” said Oumalker Idil Kalif, a project manager using the space for his work. projects and it is also a place to promote business.
However, Antoine is encouraged by what she believes is a change in public sentiment towards Black businesses and culture, saying people are demanding change.
“You can slow down evolution or revolution, but you can’t stop it,” she said.
“So I guess that’s what we’re seeing.”
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https://globalnews.ca/news/8604587/montreal-entrepreneur-talk-show-host-black-businesses/ Montreal businessman, talk show host promoting Black businesses – Montreal