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Mohammed Iman Fayaz Named Hublot Design Prize Winner – WWD

LONDON — The New York-based illustrator and artist Mohammed Iman Fayaz was named the winner of the sixth version of the Hublot Design Prize on Friday at The Serpentine Gallery’s Journal café in Hyde Park.

Fayaz was chosen from eight finalists by a panel of judges together with founder and curator of SaloneSatellite Marva Griffin Wilshire, creative director on the Serpentine Galleries Hans Ulrich Obrist, design critic Alice Rawsthorn and former Hublot Design Prize winner Formafantasma.

He’ll obtain a 100,000 Swiss francs money prize, whereas Italian info designer Federica Fragapane and Eva Feldkamp, founding father of All in Awe, a nonprofit group that connects charities with artistic professionals, received the Pierre Keller Award. They may obtain 15,000 Swiss francs every.

When requested about his plans for the prize cash, Fayaz mentioned he must take a while to consider what the platform means for him, and the way he ought to broaden his profession on a world stage.

Different finalists of this yr’s prize included Ben Ganz, Christoph John, Thebe Magugu, Theresa Bastek and Archibald Godts and Irakli Sabekia.

The Pierre Keller Award was created this yr in recognition of Swiss photographer and graphic artist Pierre Keller’s contribution to the prize. He cocreated the award alongside the previous non-executive president of the watch division of LVMH Moët Hennessy Louis Vuitton Jean-Claude Biver, and chief government officer at Hublot Ricardo Guadalupe in 2015. Keller handed away in 2019.

Hublot Design Prize 2021 winner Mohammed Iman Fayaz with the judges.

Hublot Design Prize 2021 winner Mohammed Iman Fayaz with the judges.
Courtesy

In the course of the winner announcement, Rawsthorn defined that Fayaz stood out for his “really exceptional” reinvention of illustration.

He designs posters for queer events, protests and fundraisers, documenting the enjoyment and ache of his chosen household, in addition to commissioned artworks, infographics and quick movies with digital instruments. His work has been proven within the Brooklyn Museum, the Institute of Up to date Artwork Boston, and was most just lately acquired for the gathering of the Museum of Trendy Artwork.

“His work is formally attractive, it’s simply so luscious and joyous, however critically, it depicts the very eclectic, numerous and at occasions very weak group, his chosen group of trans and queer folks of coloration in New York, extra particularly in Brooklyn. It’s extraordinary work that claims a lot about our time,” Rawsthorn added.

Obrist added that not solely do Fayaz’s posters have an actual significance for his chosen LGBTQ group, however they transcend time as a result of his writings are for future generations to see.

Annually the model tries to discover a unique approach with the prize, whether or not it’s know-how, vogue or social impression. For Guadalupe, supporting younger artists like Fayaz is a key method for the model to attach with completely different teams of consumers.

“What Hublot is admittedly doing is attempting to remodel the spirit of the Swiss watch business. A mechanical watch as we speak will not be a necessity anymore. So we now have to remodel the product into a bit of artwork. It may be performed in fact by means of watchmaking, however we additionally consider that we may be impressed by different fields, reminiscent of artwork, sculpture and tattoo. We are able to nonetheless have success by promoting our merchandise to a brand new era of younger and tech-savvy shoppers,” Guadalupe added.

https://wwd.com/accessories-news/watches/mohammed-iman-fayaz-hublot-design-prize-winner-1234976948/ | Mohammed Iman Fayaz Named Hublot Design Prize Winner – WWD

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