Michael Michael Kors Collaborates With 007 Film Franchise on Limited-edition Capsule – WWD

Michael Kors is constant his relationship with 007.

Michael Michael Kors is partnering with the 007 movie franchise that includes a capsule of limited-edition, co-branded merchandise and a 360-degree advertising marketing campaign.

As reported, Kors launched a limited-edition capsule assortment final month that includes the Michael Kors Assortment Bancroft satchel that tied in with the 25th James Bond film, “No Time to Die.”

The brand new 11-piece MMK x 007 capsule highlights a smooth black and metallic coloration palette that evokes the glamour of the Bond world. Merchandise vary from purses and baggage to swimwear and footwear. The MMK x 007 partnership contains a new black and gold Signature brand print.

A graphics cropped T-shirt, for instance, has the phrase Agent 007, whereas a swimsuit has a refined MMK x 007 brand on the again. There may be additionally Bond Signature print suitcase and Beck Weekender bag, in addition to 007 baggage tags. Retail costs vary from $68 to $578.

The capsule might be bought globally starting Oct. 19 at Michael Kors shops and on-line at michaelkors.com, in addition to the 007.com web site.

Michael Michael Kors Collaborates With 007

MMK x007 swimsuit and purse.
courtesy shot.

“We’ve seen huge success with the Michael Kors Assortment MKC x 007 collaboration that we did for ‘No Time to Die’ — so we’re thrilled to be extending our partnership with the world of James Bond to our Michael Michael Kors product. The dynamic product capsule options an all-new black-and-gold play on our signature brand print that I believe actually exemplifies the glamour an journey synonymous with each Michael Kors and James Bond,” mentioned Michael Kors.

A marketing campaign will function Bella Hadid and Cindy Bruna and can seem globally throughout digital and social platforms.



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https://wwd.com/fashion-news/fashion-scoops/michael-michael-kors-collaborates-with-007-film-franchise-on-limited-edition-capsule-1234970976/ | Michael Michael Kors Collaborates With 007 Movie Franchise on Restricted-edition Capsule – WWD


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