LuLaRich Docuseries Trailer Unravels the Bizarre World of LuLaRoe Leggings

For a time period, LuLaRoe — the brightly coloured “delicate as butter” leggings model — had a grip on girls throughout the USA. Fb pages sprung up with saleswomen hustling their uncommon and hard-to-find inventory, buying and selling fascinating patterns, and recruiting unsuspecting purchasers into the multi-level advertising world. Now, a brand new documentary collection will delve into the billion-dollar leggings firm with the tell-all collection: LuLaRich.

LuLaRich is from the award-winning workforce behind Netflix’s The Pharmacist and Hulu’s Fyre Fraud, in manufacturing with Amazon Studios and The Cinemart. Jenner Furst and Julia Willoughby Nason co-directed and govt produced the collection alongside Mike Gasparro, Blue Pagon Faust, and Cori Shepherd Stern. Furst and Willoughby Nason mentioned of the challenge, “LuLaRich is a contemporary comedy of errors with vital social commentary. We knew from day one which the world wanted one other take a look at this wacky MLM-turned-dumpster-fire, and suppose this may very well be the start of a complete new doc style… True-Comedy.”

The eccentric four-part docuseries options explosive interviews with LuLaRoe co-founders DeAnne and Mark Stidham, former staff, and hard-working “unbiased distributors,” who sought out a greater life for his or her households — solely to come across what many allege was a full-blown pyramid scheme.


Picture by way of Amazon

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The LuLaRoe model went from an aspirational motion, encouraging monetary independence for the ladies who offered the product, to an alleged pyramid scheme that got here below hearth for its predatory ways, resulting in a number of lawsuits. Regardless of the claims and lawsuits, the founders have maintained the legitimacy of the model and it stays absolutely operational at the moment, with saleswomen persevering with to advertise the model.

LuLaRich chronicles the rise and fall of the notorious model, unraveling the way it went from a promise of salvation for work-from-home moms to an organization peddling more and more weird and faulty clothes merchandise.

The four-part docuseries, investigating the multilevel-marketing empire, launches globally on Amazon Prime Video on September tenth. Try the trailer beneath.

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