Kate Moss Named Face of Charlotte Tilbury’s New Foundation – WWD

Kate Moss is the face of Charlotte TilburyBeautiful Skin Foundation’s latest launch.

“I’ve known Charlotte forever, we’ve worked together on countless covers, campaigns, runways, red carpets and shared many personal moments over the years,” Moss told WWD in a statement. . “She’s a great friend, and her vanity chair is one of my favorites. We had a lot of fun on set – laughing and dancing non-stop, and I trust her completely so working together is always easy. It was truly special to work with Charlotte on her Beautiful Skin Foundation launch. ”

As with many previous Tilbury launches – and in line with beauty, beauty the industry’s ongoing trend – the latest version of her eponymous brand infuses color with skin care ingredients. The foundation, available in 30 shades, promises medium coverage with a hydrating glow. (Her current products in the category offer light, full and matte coverage and buildable). , as well as hyaluronic acid to deliver moisture and a rosewater complex to target pigmentation. Available on Thursday, it costs $44.

Tilbury has built a loyal online community since launching her cosmetics and skincare brand in the UK in 2013. Best known for her Pillow Talk and Magic Cream lipsticks, she’s created countless videos. instructions on how to use its products to help consumers achieve beauty, beauty looks based on her makeup artist work.

In 2020, Spain-based company Puig revealed that it will buy back a majority stake in Charlotte Tilbury, with BDT Capital Partners investing with a minority stake, as reported by WWD. An industry source pegged the purchase price at around £1.2 billion at the time, while the brand’s earnings were believed to be as high as $20 million (before interest, tax, depreciation and amortization). Hao). Tilbury remains the brand’s president, president and chief creative officer, and Demetra Pinsent is its chief executive officer.