It Girl Camille Rowe on Designing Her Dream Collection with RVCA – WWD

Camille Rowe is in Corsica, the Mediterranean island southeast of mainland France.

“In our household residence,” she stated, chatting over Zoom. “All of the household acquired collectively, so it’s actually enjoyable. Slightly chaotic however enjoyable.”

The French-American actress and mannequin grew up in Paris till the age of 21 earlier than transferring to New York and later Los Angeles. Her mother is from Lengthy Seashore, and he or she typically spent her summers in California as a child. Now, she’s between L.A. and Paris.

“It’s such a humorous factor, the French woman model…You all the time consider the `60s and [Brigitte] Bardot and Jane Birkin, although she’s not French, however it was simply such an iconic time,” stated Rowe, 31.

Residing between France and the U.S., she’s typically requested to check the style types of each cultures, and thru the years she’s been tapped by each French and American labels for style collaborations, together with Pablo and Reformation. Her newest partnership is with Southern California model RVCA, which unveiled a 32-piece capsule assortment this week.

“By way of worth factors, it’s actually nice,” she stated of the road, which prices between $30 and $150. It’s out there at, the model’s 15 brick-and-mortar retailers and choose retail companions (there are 1,100 in whole). “It’s simply extra accessible to youthful youngsters, and I used to be making an attempt to maintain that in thoughts, like, what I’d have wished to put on after I was 20.”

Her dream closet contains lace-up corduroy quick shorts; lengthy, romantic summer time clothes; a striped pantsuit — high-waisted and straight leg; `90s-inspired trousers and denim, and many T-shirts. Some have French sayings written throughout the fronts, like “Conservez l’eau. Buvez du vin.” It interprets to “Preserve Water. Drink wine.”

“We weren’t consuming a variety of water in my family, however we’re consuming a variety of wine,” she stated, laughing, of life in quarantine.

Camille Rowe for RVCA

Camille Rowe for RVCA
Courtesy of RVCA

Others function vintage-inspired adverts, with one showcasing a made-up beer model, impressed by an previous shirt of hers.

“It’s a Tahitian beer T-shirt that I’ve had since I used to be perhaps — I’d have been 11 or 12,” defined Rowe. “I keep in mind being in Huntington Seashore and this cute surfer boy was sporting this T-shirt, and I used to be like, ‘Oh my god, your T-shirt is so cool,’ and he was like, ‘Oh, I’ll commerce you.’ And so, I gave him — I don’t keep in mind what T-shirt I used to be sporting. I gave him my T-shirt, and he gave me his.”

She references the fashions of the `60s and `70 as influences for the designs, noting Bardot and Birkin, but in addition New York’s The Velvet Underground and Nico, in addition to Michelle Phillips of The Mamas and the Papas and Joni Mitchell.

“When you concentrate on California at the moment, and French woman model, no matter meaning, to me it’s form of the identical factor,” she stated. “It’s relaxed and assured, fashionable, textures, prints.”

Camille Rowe for RVCA

Camille Rowe for RVCA
Courtesy of RVCA

The gathering additionally gives a striped sweater, flared printed pants and equipment like a bucket hat. Rowe had a variety of freedom whereas serving to create, she stated.

“I’ve identified of them for eternally,” she stated of the crew at RVCA, based by Pat Tenore in 1999. Primarily based in Costa Mesa, Calif., the model — owned by Boardriders — is intently related to skateboarding, surf tradition, Jiu Jitsu and MMA.

“I used to be actually into browsing as an adolescent,” continued Rowe. “After which after I moved to New York, I used to be associates with a variety of skate boarders. Dylan was actually shut with Pat and this dude Mark Oblow that works with them.”

The late Dylan Rieder, that’s, the skilled skateboarder and her ex-boyfriend.

“So, yeah, I form of simply all the time knew about them and what they do,” she added.

“Every little thing at RVCA occurs organically,” stated Tenore. “It’s all the time associates or household…Camille’s complete vibe was excellent for RVCA, and as an individual, she’s simply form to everybody and does issues with a pure strategy, and it made sense.”

New, but to be launched gadgets from the road might be unveiled for spring 2022.

Camille Rowe for RVCA

Camille Rowe for RVCA
Courtesy of RVCA | It Woman Camille Rowe on Designing Her Dream Assortment with RVCA – WWD


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