Sports

Florida Panthers offer endorsement deals to more than 200 Florida Atlantic female athletes

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The Florida Panthers had been seeking to signal an endorsement take care of a feminine athlete from Florida Atlantic College, however as a substitute of selecting one, they determined to make the supply to greater than 200 athletes. On Wednesday, the Panthers introduced they are going to signal any eligible FAU feminine athlete that would really like an endorsement deal.

School athletes at the moment are in a position to profit from their title, picture and likeness, making these endorsements doable. 

Panthers chief technique officer Sam Doerr defined why they determined to go along with over 200 feminine athletes moderately than simply select one. 

Doerr said:

“There are a number of companies on the market which are doing offers with full groups, however they’re all on the boys’s facet of issues. And we mentioned, ‘Why not do this on the feminine facet of issues?’ We talked about basketball and a pair different sports activities at FAU, then determined we did not need to depart anybody out and mentioned we would simply make the supply to everyone.”

The athletes that settle for the endorsement can even be invited to Panthers video games. They’ll interact with the workforce’s social media followers and take residence some workforce attire as properly. 

Earlier this yr the Panthers grew to become the primary professional workforce to signal a school athlete as an endorser, making a take care of Miami Hurricanes quarterback D’Eriq King.

The offers will likely be performed by means of Dreamfield, an organization King co-founded.

Doerr says the workforce is prepared for all 200 athletes to signal.

“We talked about this from Day 1,” Doerr mentioned. “We actually, actually imagine there’s a market on the market for feminine athletes. We have got 200 athletes we are able to work with in several methods and develop the model. And on the very least, as a group member, we really feel actually optimistic in regards to the influence we’ll be capable of have with a college proper up the street.”

The Panthers are the primary skilled main sports activities workforce to make a suggestion like this

https://www.cbssports.com/nhl/information/florida-panthers-offer-endorsement-deals-to-more-than-200-florida-atlantic-female-athletes/ | Florida Panthers supply endorsement offers to greater than 200 Florida Atlantic feminine athletes

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