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Design’s Future Is Female – WWD

Provided that the goal buyer is usually feminine, it might appear unusual the heads of many trend manufacturers are male. That very same odd actuality applies to the sector of business design, the place surveys counsel solely round 20 p.c of those that work within the sector are feminine — even if product designers are clearly making objects for the entire inhabitants.

An exhibition opening Thursday on the Vitra Design Museum within the German city of Weil on Rhein, which sits on the confluence of the French, Swiss and German borders, needs to spotlight this dichotomy and feminist battle.

The present, titled “Right here We Are! Ladies in Design, 1900-Right this moment,” options the work of greater than 80 ladies in fields as numerous as jewellery design, furnishings, sustainability and graphics. The exhibition runs till March.

The exhibition is split into time intervals. Early on, it showcases individuals like Charlotte Perriand, the egalitarian Frenchwoman who collaborated carefully with the designer Le Corbusier on a few of his most well-known designs. But till just lately, Perriand was not significantly well-known.

It additionally revisits the story of Jeanne Toussaint, who rose to change into Cartier’s inventive director. At first, Toussaint was Louis Cartier’s lover, however after their romance ended, he gave her a job making purses on the household agency. She labored for the model for a lot of the remainder of her life and model historians now credit score Toussaint’s legendary style as having a big impact on Cartier’s merchandise.

Transferring nearer to the trendy day, the curators additionally function work by African-centric group the Matri-Archi(tecture) collective, who proffer an intersectional strategy to spatial design and intention to convey “numerous identities and visions” to the sector, in addition to German designer Julia Lohmann, a member of the group Division of Seaweed, “a transdisciplinary platform for the exploration of seaweed as a sustainable useful resource.”

https://wwd.com/fashion-news/fashion-scoops/women-designers-jewelry-furniture-sustainability-graphics-vitra-museum-germany-1234936629/ | Design’s Future Is Feminine – WWD

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