Brands Cut Ties with Kris Wu over Alleged Predatory Behavior – WWD

HAVE A #METOO ARRIVED CHINA? Several brands have severed ties with top Chinese-Canadian actor and singer Kris Wu when controversial statements surrounding his personal life surfaced on Chinese social media late last year. last week.

Wu is one of the most valuable faces in China, representing Louis Vuitton, Bulgari, Porsche, Lancôme, L’Oreal, Kans as well as Master Kong Ice Tea, Tuborg Brewery, product manufacturers daily chemicals Libya, kitchen appliance maker Vatti, Tencent Video and Tencent’s popular video game King of Glory.

Kans beauty brand, based in Shanghai, owned by C-beauty giant Chicmax, was the first to react and announced on Sunday night that they had terminated Wu’s endorsement contract on Weibo.

Porsche, Master Kong Ice Tea, Vatti and King of Glory deleted all Weibo posts mentioning Wu on Sunday. Louis Vuitton temporarily hides all of its posts on Weibo but makes them public again shortly. His face can still be seen on the Chinese social media accounts of Lancôme and Bulgari.

Kans announced it was terminating Kris Wu's endorsement deal on Sunday night.

Kans announced it was terminating Kris Wu’s endorsement deal on Sunday night.
Weibo / Screenshot

Wu, a former member of the South Korean boy band EXO, was first accused by his girlfriend Du Meizhu, a 19-year-old university student, of adultery and predatory behavior such as using various methods to lure the girls. Young girl having sex on 8/7.

She shared a screenshot of the alleged conversation between Wu and the underage girls on Weibo and claimed that she struggled with mental health, and even contemplated suicide due to his infidelity and cyberbullying by fans.

Du also accused Wu of using a special WeChat account to contact underage girls, using excuses such as recruiting new artists and casting female leads for music videos to lure the girls into drinking games. alcohol. Du said she was just one of his many conquests.

Wu and his team denied all of her accusations and said they filed a lawsuit against Du the same day.

However, over the weekend, Du revealed that she had not received a summons from the court. Instead, Wu’s team contacted her and offered to settle the allegations with money. She posted a chat history of her negotiating the details of the settlement plan with Wu’s rep and a copy of the contract his team asked her to sign, which she gave that it is a trap.

She then shared a video of her receiving two bank transfers totaling 500,000 yuan from Wu Stacy Yu and Wu Yi Fan, which appear to be Kri Wu’s mother’s name and his name. It follows the Chinese pinyin spelling.

In an interview with the local press published on Sunday, Du said she had returned Wu the concealed amount and was ready to face legal action. She also claimed that more than 30 women who shared similar experiences with Wu contacted her. Two of them are minors.

In her latest Weibo post, which garnered 5.89 million likes and nearly 300,000 comments, she said “Mr. Ngo, I give you twenty-four hours to prepare for a press conference, in front of all social media to announce your withdrawal from the Chinese entertainment industry… Send a handwritten apology letter to all the victims and post it. up your Weibo account for 72 hours. Then leave China right. You don’t deserve to be in this land.”


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Brands Cut Ties with Kris Wu over Alleged Predatory Behavior


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