The crisis deepens at startup Better.com, which is stuck in a public relations nightmare after it Vishal Garg CEO brutal attack 900 workers in last minute webinar.
Multiple sources told The Daily Beast that the company’s chief marketing officer, director of public relations and vice president of communications all submitted their resignations around last week. The heads of communications and PR have resigned in the past two days.
“This is the first wave of resignations and the company is expecting more,” said a person familiar with the matter.
The executives were not asked to resign, a company source added. Former internals report about the resignation.
SoftBank-backed Better did not immediately respond to a request for comment. Outgoing head of public relations Tanya Gillogley, chief marketing officer Melanie Hahn and VP of communications Patrick Lenihan all declined to comment.
The incident stemmed from Garg’s decision to lay off 900 employees on December 1 in a hasty video stream, just a day after the company announced that it had received $750 million in capital from investors. .
During the three-minute call, Garg claimed that he used to cry when he fired employees, but that he hoped this time “will be stronger”.
He didn’t cry and instead informed attendees that the company had decided to cut its staff. “If you’re on this call, you’re part of an unlucky group,” he said. “Your employment is terminated effective immediately.”
A video of the shooting went viral on social media, generating millions of hits across platforms.
Almost immediately after the call, affected employees’ computers began to shut down automatically, including those of those unable to join the meeting – confusing and panicking them.
In a later video call with the rest of Better employees, and in statements posted on the anonymous social networking site Blind, Garg lashed out at the employees he had just fired, arguing that many were just work an average of two hours a day.
“They stole from you and stole from our customers… Let’s learn,” he said, in previous comments. published via Luck.
Many sources say that in fact, some of the laid-off workers were once the top performers.
Garg also cautions that the rest of the staff should look over their shoulders, lest he chop them off next. “If before you felt like people weren’t looking,” he said, “now everyone is looking.”
On Tuesday, Garg sent out a notice to its employees to try to win them back.
“I realized that the way I conveyed this news made a difficult situation worse,” he said in the letter obtained by The Daily Beast. “I deeply apologize and pledge to learn from this.”
He also apologized for criticizing their former colleagues. “I failed to show respect and appreciation for the individuals affected and their contributions to Better,” he said.
This is not Garg’s first scandal. As Forbes report Last November, he had a string of disgruntled business partners and has faced accusations that he or companies he controls may have misappropriated tens of millions of dollars. (Garg has denied those allegations.)
This summer, The Daily Beast wrote about Internal turmoil at Better, after Garg received colossal perks for one of his top lieutenants in questionable fashion. Sources say the CEO is unpopular with many employees, but is appreciated for her loyalty to Garg.
She left the company in June after being fired for allegedly bullying.
https://www.thedailybeast.com/bettercom-executives-flee-after-ceo-vishal-gargs-viral-self-own?source=articles&via=rss Better.com CEOs Flee After Viral On Their Own By CEO Vishal Garg