Danish esports group Astralis has signed a three-year cope with Bybit, which can see the cryptocurrency trade have its brand featured on the entrance of Astralis’ CS:GO jerseys in addition to digitally on “related platforms and social media channels.”
As a part of their partnership settlement, Bybit can even be an “lively half” in planning player engagements, carbon neutrality initiatives, monetary schooling, and consciousness campaigns. The cryptocurrency trade was based in 2018 and has greater than 2 million registered customers worldwide.
The Astralis gamers will take part in Bybit’s annual gamified crypto buying and selling competitors, known as the World Collection of Buying and selling (WSOT). The prize pool for WSOT 2021 is as much as $7.5 million and 5 p.c of it, plus contributions from Bybit totaling $400,000, shall be donated to the United Nations Worldwide Youngsters’s Emergency Fund (UNICEF).
“This can be a vital deal for Astralis each financially and model smart,” the group’s co-founder and CRO Jakob Lund Kristensen stated in an official assertion. ” It’s the largest partnership deal we’ve entered to this point, and simply as essential, the aim of the settlement and activation round it’s virtually the proper match with ours: to champion the positives of gaming.”
Astralis has esports groups in CS:GO, League of Legends, and FIFA. The Danish group is just not the primary one to companion with Bybit. Lately, Ukrainian org Natus Vincere additionally announced a three-year partnership with the cryptocurrency trade final week on Aug. 18.
https://dotesports.com/enterprise/news/astralis-unveils-partnership-with-crypto-exchange-bybit | Astralis unveils partnership with crypto trade Bybit
