Apple’s iPhone 13 is great, but I’m surprisingly more excited by Google’s Pixel 6


Google’s Pixel 6 telephones


As a lot as I look ahead to Apple’s huge iPhone reveal yearly, I am extra excited this 12 months by what I am seeing concerning the Pixel 6 and Pixel 6 Pro with Google’s in-house Tensor chip. (Here is all the rumors we’ve heard about Google’s new phone ) And I have been a contented iPhone proprietor for years, so this sense is coming as a shock. Partly this sense comes from Apple’s lackluster iPhone 13 upgrades. Do not get me fallacious — the iPhone 13 is spectacular. Higher screens? Yep. Higher cameras? Yep. Longer battery life? It is there. A “free” iPhone 13 for trade-in? Signal me up proper now. (On second thought — nope, I am not huge on upgrading my phone every couple of years, and people provider offers include lots of caveats anyway.)

However by and enormous, it was a sleeper 12 months for the corporate when it comes to the iPhone 13 lineup, at the very least. Positive, that smaller notch is swell, and holy smokes, have you ever seen the dramatic movies you possibly can take with Cinematic mode? I am keen on these options, and I can not say I did not really feel my pores and skin tingle once I watched them in motion. However other than the routine enhancements to issues just like the processor and people options I discussed earlier, there was a bevy of options that remained remarkably unchanged, just like the overall design and dimensions for starters. CNET’s Patrick Holland even mentioned in his iPhone 13 review that the cellphone is not radically completely different from the iPhone 12.

Learn extra: Pixel 6 vs. Pixel 5 and Pixel 6 vs. 6 Pro vs. Pixel 5 vs. 5A

Google’s Pixel 6 and Pixel 6 Pro however, which was launched on October nineteenth, appears to be a doozy and appear to signify a large leap ahead for Google when it comes to design, efficiency and options. Now that it has launched, the one factor I can see holding it again for some individuals is 5G. So far as we are able to inform, Pixel 6 wont get the mmmWave, which is the ultra-fast taste of 5G offered by some carriers– and that is unlucky for a flagship cellphone. However should you’re not fussed about mmWave or if it isn’t obtainable within the space you reside, then this won’t be a problem for you.

Both method, this is why Google’s Pixel 6 has me wanting previous the iPhone 13, however make sure that to test again for our opinions of the Pixel 6 and 6 Professional.

Learn extra: Pixel Pass bundles the Pixel 6 with Google’s services starting at $45 a month


An instance of one of many quite a few memes mocking Apple’s iPhone 13, which flooded the web after the Apple occasion.


Pixel 6 design: Splashy and daring

Check out the Pixel 6 and you will see it is undergone a sweeping design transformation and glow-up. Gone are the squircle digital camera bump and the modest shade palette of the Pixel 5. That design makes method for a digital camera bar that runs the total width of the cellphone, with splashy colorways and shiny metallic highlights. 

As a famend cell software program developer, Google had beforehand designed its telephones in a fashion that permit the Android cell working system take heart stage. Within the person’s eye, the {hardware} was meant to fade in to the background, serving as a mere car to Android. However for 2021 Google appears to be casting off that design philosophy in favor of a bolder, eye-catching look. I feel the {hardware} of Pixel 6 is visually distinctive, and I feel it is clear that Google is taking part in to face out within the aggressive subject of high-end telephones this 12 months. 


Google has usually used Qualcomm chips in its telephones, however now it’s going to use its personal custom-made Tensor processor.

Jon Prosser

Pixel 6 processor: Tensor SoC

However there could also be extra to the Pixel 6 than meets the attention. Below the hood, Google says, it is outfitted the Pixel 6 collection with a custom-built system on a chip often known as Tensor, which CEO Sundar Pichai touts as Pixel’s greatest innovation so far. It was designed in-house by Google engineers, that means it has been tailored for Android — very similar to Apple does with its personal cell processors. 

Google’s saved mum on efficiency, and whether or not Tensor can sustain with Apple’s chips stays to be seen, however I feel it stands likelihood now that it has extra management over the design and improvement of its processor. Hopefully with that management, it might additionally extend the number of years of software support, permitting you to carry onto a Pixel 6 for extra years with safety updates. Earlier Pixel telephones have been assured three years of assist, which is considerably lower than the six years of assist the iPhone 6S has obtained or the 4 years of assist Samsung is now offering its Galaxy telephones. Both method, this represents one other “seismic break from the previous,” as CNET’s Brian Bennet put it. Do not forget final 12 months’s Pixel 5 ran on the midtier Snapdragon 765G processor, which is a notch under the Snapdragon 865 constructed into flagship telephones comparable to Samsung’s Galaxy S20, to permit Google preserve a lid on the worth. 


Google’s Pixel 5

Andrew Hoyle/CNET

Pixel 6 software program: Android 12

One other factor I am enthusiastic about is the software program. The Pixel 6 ships with Android 12, making it one of many first telephones to hold the up to date cell OS — and there is tons to be enthusiastic about. You can do cool issues like take scrollable screenshots (lastly!), a minute-by-minute privateness dashboard and the customizability of the OS appears beautiful. However other than that, Google has teased that the Pixel 6 collection will lean closely into AI, and the Pixel 6 could possibly be essentially the most AI-centric cellphone Google has ever made. That would translate into issues like higher language translation and even higher computational images for Pixel’s already glorious cameras. 

Specs apart, possibly I am extra excited by Pixel this 12 months as a result of Apple has crossed that threshold the place greatness is predicted, if not assured. Google, in the meantime, nonetheless has lots to show within the smartphone area. The Pixel’s market share is minuscule in comparison with that of Apple’s iPhones. Or possibly it is the truth that the iPhone and iOS already had an overhaul in 2017 with the iPhone X, whereas Pixel’s transformation is lengthy overdue. However now Google is doing issues many people have been ready years for — and with this new path, I am hopeful that Google’s Pixel collection has the potential to be a heavyweight lineup. | Apple’s iPhone 13 is nice, however I am surprisingly extra excited by Google’s Pixel 6


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